10:10 is a bold attempt to unite every sector of New Zealand society behind one simple idea: that by working together we can achieve a 10% cut in New Zealand’s carbon emissions in 2010.
Cutting 10% in one year is a bold target, but for most of us it will be surprisingly easy to achieve. We know that unless we act quickly to reduce our use of dirty fossil fuels, humanity will face terrible problems in the years to come. We know it may be just too important to leave this to Governments and we know the answer is in our own hands, and in our actions. This is just too important to leave to governments who have been too slow to act. It’s time for ordinary people to step in and show that we’re ready to defend our children’s futures. It’s now or never for the climate.
New Zealand will not be alone in this: this was started in the UK by the Guardian and has huge sign up already. We expect it to be in many countries soon.
By signing up to a 10% target we’re not just supporting 10:10 — we’re making it happen. In our homes, in our workplaces, our schools, café’s and hospitals, our galleries and sports clubs and universities, we’ll be backing each other up as we take the first steps on the road to becoming a zero-carbon society. It’s easy to feel powerless in the face of a huge problem like climate change, but by uniting everyone behind immediate, effective and achievable action, 10:10 enables all of us to make a real difference.
10:10 is the perfect opportunity to discover what’s possible when we work together. Let’s get started.
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